Dental podcast: Tooth whitening has a mass appeal for many patients, but how do you effectively convey this information and your services to your patient base? Today we'll be discussing marketing and how to add value to your clinical practice with tooth whitening. Our guest is Dr. Miles Cone, a Key Opinion Leader, international speaker, author, and co-owner of Nuance Dental Specialists in Portland, Maine. In addition to achieving board certification and diplomate status within his Prosthodontic specialty, Dr. Cone has earned his designation as a Certified Dental Technician.